Competencies

In well-managed companies, design is part of the Corporate Strategy.

Markenbau is specialized with the instruments of Corporate Design. Design is an important key to success, because when it comes to the optics, there is no way around.Therefor, we work together with our clients on the desired and targeted appearance. We focus our attention to the unique visualization of identity based on contents, function and aesthetics. Our agency offers you an individual concept which is one of the best expressions for your values, goals and therefore your overall personality. The maximum impact relies on the satisfaction of your customers, here we ensure you the best possible impression!

Corporate Identity

is the individual/unique identity of a company, which describes its values, qualities and goals and should be communicated consistently on the inside and outside. Because of the interaction of appearance, behavior and language we design, together with our clients the overall characteristic picture of the company. The instruments used for this purpose are called Corporate Design (CD), corporate behavior (CB) and Corporate Communication (CC).

Our team from the publisher Markenbau under the direction of Prof. Rayan Abdullah is working with dedicated authors at books and special book ideas.

The internationality with a focus on the German-speaking and Arab countries is very important to us. The intention here is to hit with language, writing, images and paper a bridge to other nations and cultures and to create a new, cross-border book form.

Our book topics have the following topics:

• Corporate Design
• Corporate Identity
• Markenbildung
• Kultur und Kunst
• Typografie und Schrift

The publisher Markenbau was launched in 2012 to life and is closely linked to the Agency Markenbau. This is an agency for corporate design, corporate identity and branding in Leipzig and was founded in 2001 by Prof. Rayan Abdullah.